# See what's happening on your site

Traffic, sessions, funnels, replay, and errors, all behind one cookieless script tag.

## Core Web Analytics

The metrics you check first (visitors, pages, sources, devices) in real time and clickable to filter.

### Page views

See which pages attract the most attention and optimize your content strategy.

### Visitors

Detailed visitor profiles with device, browser, OS, and location data.

### Bounce rate

Identify which pages engage visitors and which need improvement.

### Traffic sources

Discover where visitors come from to optimize your marketing channels.

### Location

Geographic data down to city level for global audience insights.

### Devices

Optimize your design for the devices your visitors actually use.

### Languages

Know which languages your audience speaks to create targeted content.

### Filtering

Stack filters on any dimension (country, referrer, page, event) to narrow to the exact segment.

### Realtime data

See visitors, pageviews, and events the moment they happen. No sampling, no delay.

### Custom events

Track sign-ups, purchases, downloads, and any custom user interaction.

### Custom data

Attach custom properties to events for deeper behavioral insights.

### UTM tracking

Automatically capture UTM parameters to measure campaign performance.

### Links

Track link clicks to measure external campaign effectiveness.

### Bot blocking

Automatically filter out bots and crawlers to keep your data clean.

## Advanced Analytics

Go past the top-line numbers: replay sessions, chart funnels, and follow the paths users actually take.

### Session replay

Watch real user sessions to spot usability issues and improvement opportunities.

### Web vitals

Monitor Core Web Vitals to maintain fast, smooth user experiences.

### Funnels

Visualize conversion paths and pinpoint exactly where visitors drop off.

### Goals

Set and monitor conversion goals to track business objectives.

### Journey

Map how users navigate your site from landing to conversion.

### Globe views

Watch live visits land on a 3D globe, down to the city.

### Error tracking

Catch JavaScript errors as they happen with full context to fix them fast.

### User sessions

Follow complete user journeys from first visit to conversion.

### Google Search Console

See how organic search drives traffic alongside your analytics data.

### Compare

Benchmark metrics against previous periods to spot trends and measure growth.

### User profiles

View complete user histories including all sessions, events, and interactions across their lifetime.

### Retention

Track returning visitors to measure loyalty and engagement.

## Access

Share a dashboard, invite your team, and set who can see what.

### Organizations

Group your sites and manage team access from one place.

### Public dashboards

Make your dashboards publicly accessible with a single click. No login required.

### Private link sharing

Share password-protected dashboard links with granular control over what data is visible.

### RBAC

Role-based access control to define precise permissions for different team members.

## Privacy

Cookieless by default: no consent banner, no personal data collected, GDPR and CCPA covered.

### GDPR & CCPA

No cookies and no personal data collected, so there's nothing for visitors to consent to.

### Data anonymization

Every visitor is anonymous by default, and IDs are re-salted daily so no one is tracked across days.

### No cookies

Nothing stored on a visitor's device, so you never owe them a cookie banner.

### Data ownership

Your data, your rules. Self-host or use our cloud; you're always in control.

## Cloud

We run the infrastructure (updates, scaling, backups) so you only ever read the dashboard.

### Fully managed

We handle infrastructure, updates, and scaling. You add the script.

### High performance

Queries stay fast whether your site gets thousands of events a day or millions.

### Hosted in EU

GDPR-compliant infrastructure hosted in European data centers for data sovereignty.

### Email reports

Automated email reports delivered daily, weekly, or monthly to your inbox.

### Email support

Get help when you need it with responsive email support from our team.

### API access

Full API access to query your data and build custom integrations.

## Ready to get started?

Add the script and start understanding your traffic in minutes.